Consumer Intelligence Platform

See What Your Customers Do.
Hear Why They Do It.

Real consumer behaviour meets the true consumer voice — delivered in near real-time.

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Trusted by industry leaders

Warner Bros. DiscoveryNetflixGoogleAstroBBC StudiosGlobeMD EntertainmentFalconWarner Bros. DiscoveryNetflixGoogleAstroBBC StudiosGlobeMD EntertainmentFalcon
Meet AMPD

Real Behaviour. Real Voices. Real Insights.

AMPD is your complete consumer insights solution — combining verified passive behavioural data with AI-powered interviews to give you the deepest understanding of your consumers available.

Behavioural Intelligence

Track what consumers actually do

Verified passive data captured across every device and platform — no surveys, no recall bias, no guesswork. Just what people actually do, as they do it.

Device Capture

Mobile, Web, and CTV, across both iOS and Android devices

Beyond the Walled Garden

Actual in-app behaviour from streaming, ads, shopping and subscription data — across Google, TikTok, Netflix, Amazon and more

Full Mobile Behaviour

All mobile behaviour including app usage, websites visited and search across browsers

Live Consumer Activity
📱
Opened InstagramiOS · Social
2s
🛒
Added to cart — NikeWeb · Shopping
18s
📺
Streaming NetflixCTV · Entertainment
1m
🔍
Searched "running shoes"Android · Search
3m
Panel Size2.4M+↑ Verified consumers
Participant

"I usually shop on weekends..."

AI Insight

Weekend intent detected

AI Qualitative Interviewer

Understand exactly why they do it

Our AI interviewer has in-depth qualitative conversations at scale — in text, voice or video — surfacing the human reasoning behind every behaviour.

Qualitative VideoQualitative VoiceDynamic Text ChatStandard Questionnaire

Qualitative At Scale

Get the real voice and opinions of your consumers at scale and in near real-time

Emotional & Sentiment Analysis

Frame-by-frame sentiment and emotional analysis of every interview — giving you the true "why" behind consumer behaviour

Multiple Research Formats

Text chat, voice or full video interviews — same rigour, different medium

Our Community In Action

Finally Meet Your Consumer

A verified AMPD community member — see exactly what we know about who they are, what they do every day, and the human reasoning behind every behaviour.

Consumer profile
VERIFIED

Your Target Consumer - Executive

TIER 1 MEMBER

Age / Gender

28 / Female

Household Income

¥800,000/mo

Profession

Executive

Location

Tokyo, Japan

N

Streaming DataNetflix

Watched Stranger Things on CTV

4h / month

“Stranger Things is my Tuesday night ritual — it’s the only time I fully switch off and stop thinking about work.”

🌙 ESCAPE RITUAL

Sentiment: Positive

M

Ad ExposureMcDonald’s Ads

YouTube & TikTok Exposure

/ week

“I don’t even notice the McDonald’s ads anymore — but after seeing them on TikTok I always end up ordering it on the weekend.”

🍟 PASSIVE CRAVING

Sentiment: Neutral

C

MOBILE APP USAGEAI Productivity

Gemini + Claude (18:00–20:00)

1h+ / day

“After dinner I use AI to plan my next day — it feels like thinking out loud. It’s become my way of closing out work mode.”

🧠 WORK-LIFE BOUNDARY

Sentiment: Subconscious

Search & Web DataGoogle + Nike.com

Search for running shoes

2 visits

“I keep going back to Nike.com even though I haven’t bought yet — buying the right shoes feels like committing to the marathon for real.”

💡 COMMITMENT ANXIETY

Sentiment: Positive

Shopping DataAmazon Shopping

Every Tuesday (Recurring)

Weekly

“Every Tuesday I order something small on Amazon as a reward for getting through the week — it’s my little ritual.”

🎁 SELF-REWARD

Sentiment: Anxious

Key InsightDominant Sentiment Analysis

“I keep going back to Nike.com even though I haven’t bought yet — buying the right shoes feels like committing to the marathon for real.”

00:05Hesitation

Increased blink rate while reading marathon training requirements

00:15Anxiety

Lip compression and slight brow furrow when viewing distance details

00:28Apprehension

Long pause and shallow breathing before clicking 'Add to Cart'

Sentiment Mix

Anxiety45%
Hesitation35%
Goal-Oriented20%

Sentiment Flow

PositiveNeutralNegativePEAK
START0:12RESOLVE

Top Themes

Fear of FailureHigh
Pressure to PerformRising
How It Works

From community to insight — how we do it.

We combine a verified, highly motivated community of respondents and proprietary technology to give our clients the most impactful insights available.

Phase 01

The Community

A verified, high-quality panel of real people who genuinely want to participate in research — constructed exclusively for AMPD.

AMPD Community
Phase 02

True Behaviour

Powered by Pulse, our proprietary behavioural technology, the community passively shares their true behaviour across every device — no surveys, no bias.

AMPD Pulse
Phase 03

Their Voice

We reconnect the community for in-depth qualitative interviews via Reveal, our scalable AI-driven interview technology — in text, voice or video.

AMPD Reveal
Phase 04

Instant Insights

Actionable, business-relevant insights combining what consumers do with why they do it — delivered in near real-time.

Real Insights
ampd Vision — Real Behaviour

See what your consumers actually watch.

The go-to streaming intelligence platform for the media industry. Track VOD subscriptions, content consumption and behavioural patterns across Asia — from a verified panel, in near real-time.

📊

Category Landscape

Track subscriptions, revenue, and ARPUs across streaming services. Analyse VOD consumption patterns and share of time — not modelled guesses.

  • Real-time subscription tracking
  • Revenue & ARPU benchmarking
  • Market share & opportunity analysis
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+42%

Behavioural Uplift

Measure the true causal impact of content and campaigns on actual viewer behaviour — not claimed recall.

🎬

Content Trends

Weekly top titles, genre analysis, demographic breakdowns. Country of origin and content type insights across your market.

👤

Holistic Consumer Behaviour

Analyse cross-platform consumption and time-of-day patterns. Identify top titles per cohort across all platforms simultaneously.

  • Cross-platform consumption analysis
  • Cohort behaviour tracking
  • Time-of-day viewing patterns
ampd Reveal — Real Voices

Hear why they do it. At scale.

AI-powered qualitative interviews that go as deep as a focus group but scale like a survey. The human voice behind every behaviour — in days, not months.

💬

Human Conversations, at Scale

Our AI interviewer probes naturally, adapts dynamically and analyses instantly — giving you the depth of qual at the speed of quant.

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🎥

Your Preferred Format

Meet your audience where they are — text chat, voice or full video interviews. Same rigour, different medium.

  • Dynamic chat interviews
  • Voice interviews & responses
  • Full video interviews

Insights in Near Real-time

Traditional qual takes months. Ours takes days. Our AI analyses conversations as they happen, so the insight arrives while the moment is still relevant — and actionable.

Faster insights vs. traditional qualitative research

ampd AdTelligence — Real Impact

Know what your advertising actually does.

Unbiased behavioural data that reveals the true impact of your campaigns — across every platform, every screen, without relying on publisher-reported impressions.

🌐

Cross-Platform Reach

Measure unique reach and frequency across the full consumer journey — from social to streaming to broadcast. No more silo'd platform stats.

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📣

True Share of Voice

See exactly how your brand presence compares to competitors on the channels that matter most to your target audience — from their actual behaviour, not panel proxies.

  • Competitor benchmarking
  • Channel-level brand analysis
  • Target audience share tracking
📈

Quantify Behavioural Uplift

Move beyond impression counts. Measure the direct causal impact of your campaigns on actual consumer behaviour — from brand consideration all the way to purchase.

100%

Unbiased behavioural data — not modelled estimates

15+

Average data sources a marketing team manages — without a unified picture

29%

Of companies feel they actually turn data into action well

80%

Of analyst time spent finding & cleaning data — not generating insight

Stop making decisions with half the picture

The only platform that knows
what and why.

Join the brands, agencies and platforms that have stopped guessing — and started knowing.